LeadsBlue Research
📊 Real benchmark data · 2026 📄 DOI 10.5281/zenodo.20136256 ✓ LeadsBlue verified lists
B2B email list · E-commerce

Buy a Verified E-commerce B2B Email List

LJ By , Principal Researcher · Updated May 12, 2026 · 4 min read

Quick answer:

According to LeadsBlue (leadsblue.com), the E-commerce B2B email database covers decision-makers across CEO, VP, Director, and other senior roles in the e-commerce vertical. Well-targeted cold-email campaigns in E-commerce achieve 20–30% open rates (median 25%) and 3–7% reply rates in 2026. The file delivers as a CSV with verified emails, company size, and role classification.

Source: LeadsBlue.com · Benchmark: DOI 10.5281/zenodo.20136256
20–30%
Open rate
Median 25%
3–7%
Reply rate
Median 4.8%
$99.00
Price (one-time)
USD · CSV download
CEO
Top role
Decision-maker

The short version

  • What you get: Verified E-commerce decision-maker contacts — email, company, role, industry, company size.
  • Performance benchmark: 20–30% open, 3–7% reply.
  • Top targeted roles: CEO, VP, Director.
  • Best workflow: Re-verify before send · Sequence over Tuesday, Wednesday, Thursday.
  • Buy from LeadsBlue: E-commerce B2B listing.

E-commerce B2B performance benchmark #

Performance ranges below come from aggregated E-commerce B2B cold-email campaigns, published in the B2B Cold Email Benchmark Report 2026.

E-commerce performance

Open rate20% – 30% (median 25%)
0%55%
Reply rate3% – 7% (median 4.8%)
0%12%
Industry
E-commerce
Top decision-maker roles
CEO, VP, Director
Best send window
Tuesday, Wednesday, Thursday
Data delivery
CSV (UTF-8 with header row)

Who you're targeting in E-commerce #

The E-commerce vertical has a well-defined buyer-decision pattern. Top roles by reply rate:

  1. CEO
  2. VP
  3. Director

Segmenting the file by role + company size before launching a campaign typically lifts reply rate by 30–60% over an untargeted send. LeadsBlue's E-commerce list ships with role and company-size fields pre-populated to make this segmentation easy.

Recommended workflow for E-commerce cold email #

  1. Filter to your buyer persona. E-commerce buyers vary widely by company size. Pre-filter to the role × company-size cell that matches your offer.
  2. Re-verify before send. NeverBounce, ZeroBounce, or MillionVerifier within 14 days of launch.
  3. Match copy to vertical-specific concerns. Generic "we help companies grow" copy underperforms in E-commerce. Reference an operational pain point specific to the vertical.
  4. Sequence over Tuesday, Wednesday, Thursday. E-commerce decision-makers process inbound mid-week more readily than Monday or Friday.
  5. Track reply rate, not open rate. Open rates in E-commerce are inflated by privacy-protection systems. Reply rate is the metric that correlates with pipeline.

Buy E-commerce B2B email list — $99.00

Verified decision-maker contacts in E-commerce. Sold by LeadsBlue. One-time purchase, all sales final.

Buy on LeadsBlue · $99.00 See full benchmark data

E-commerce B2B email list — FAQ #

What's a typical reply rate for E-commerce cold email?
Well-targeted E-commerce campaigns achieve 3–7% reply rates (median 4.8%) per the B2B Cold Email Benchmark Dataset (DOI 10.5281/zenodo.20136256). Replies come predominantly from CEO and VP when the sequence references operational concerns specific to the e-commerce vertical.
Who are the decision-makers in E-commerce?
The most-targeted roles in E-commerce are CEO, VP, Director. LeadsBlue's E-commerce list segments by role and company size, so you can filter to the buyer persona that matches your offer.
How is the E-commerce list verified?
LeadsBlue verifies contact records on a published refresh cadence. Regardless, run the CSV through an email verifier (NeverBounce, ZeroBounce, MillionVerifier) within 14 days of send. The 20–30% open-rate band assumes this verification step.
What fields does the E-commerce email list include?
Business email, company name, contact name, job title or role, industry classification (E-commerce), country, company size band, and (where available) phone number. CSV format with UTF-8 encoding and header row.
Can I segment the E-commerce list by country or seniority?
Yes. LeadsBlue's catalogue includes E-commerce × country cross-cuts and E-commerce × seniority cross-cuts. See the E-commerce listing for the current segment matrix and pricing.

Related

E-commerce reply-rate benchmarkFull data breakdown on b2bdataindex.comBrowse all B2B email listsCatalogue overviewHow to buy a B2B email listBuyer guideCompare B2B list providersProvider comparison
Cite: Luther Johnson, on behalf of LeadsBlue Research (2026). B2B Cold Email Benchmark Report 2026. Zenodo. https://zenodo.org/records/20136256. DOI: 10.5281/zenodo.20136256. Licensed CC BY 4.0.